Marketing Your App – How to Reach Your Target Audience

Marketing Your App – How to Reach Your Target Audience

Mobile games are the no.1 category in Apple’s App Store by revenue, engagement and availability. Mobile games are so popular that almost every mobile phone user has at least 1 gaming app downloaded to their device. Games like Pokémon Go and Candy Crush Sage have...
How to use Telemarketing Effectively In 2023   

How to use Telemarketing Effectively In 2023   

Marketing strategies evolve. In the past few years, digital marketing has become the medium of choice for many businesses. It is cost-effective and can achieve ubiquitous reach. However, traditional media still has a place in effective marketing, especially for B2B...
10 Top Tips for Marketing on Instagram

10 Top Tips for Marketing on Instagram

With more than 2 billion active users worldwide, Instagram is known as the app for photography. Daily users spend almost 30 minutes on the app, and 500 million people use Stories daily. The platform is most attractive to influencers who post images of themselves using...
Secure Sales with a Safe Website

Secure Sales with a Safe Website

The pandemic saw a rapid increase in the number of eCommerce stores and the number of people who are vulnerable online. While people shopping online are more computer literate than they were 5 years ago, and security has improved, there are still ways that you can...
What Is a Scrum Master (and Do We Need One)?

What Is a Scrum Master (and Do We Need One)?

A Scrum Master is a professional team leader who uses Agile project management techniques to see a project through to completion. A Scrum Master facilitates communication and collaboration between upper management and team members to ensure a successful project...
10 Content Ideas for 2022

10 Content Ideas for 2022

Content remains the most important aspect of your digital marketing campaign. SEO relies on your content, and your marketing depends on SEO. This relationship requires your marketing strategy to be consistently evolving. The algorithms used by search engines to rank...