6 Marketing Trends for 2023: What Marketers Need to Know
Digital marketing trends shift very quickly. Customers have been driving personalization, influencer marketing, and social channel purchasing in the past few years. These important trends have led to the development of technologies that improve the automation and...
What is Semantic Search and How Does it Affect SEO?
Semantic Search is the latest addition to Google’s Knowledge Graph. Google has promoted the new technology to produce better user search results. Semantic Search should be used by businesses to improve SEO and reach audiences. Semantic search technology...
Digital Marketing Trends In 2023 – The Top 8
As the first generations to have grown up with the internet become independent and earn more disposable income, digital marketing is shifting to capture their attention. In the world of Gen Z, shopping online is a personalized and normalized experience. They need...
Marketing Your App – How to Reach Your Target Audience
Mobile games are the no.1 category in Apple’s App Store by revenue, engagement and availability. Mobile games are so popular that almost every mobile phone user has at least 1 gaming app downloaded to their device. Games like Pokémon Go and Candy Crush Sage have...
